Why I Write

  • I write about things I’m trying to learn so I can personally improve my own life. If what I’ve written also helps and inspires you, all the better!
  • Writing helps me clarify my own thinking. Whenever I write down how I do something, I start to wonder why I’m doing it this way and not differently. This motivates me to try out alternatives and improve the way I approach things.
  • Most of my writing is just reminders for myself.
  • Many people spend most of their time doing things they don’t really enjoy for reasons they can’t articulate. We all work far too much. We all fall into mimetic traps, do bullshit jobs and all kinds of other crazy stuff solely for the purpose of signalling. I’m hoping to make more people aware of these issues.
  • There’s this vicious circle of people complicating things to profit and beginners believing they need to do complicated stuff because otherwise they’re not serious enough. I want to make people aware that most things can be accomplished in a simple way.


  • “You need to start living like the person you want to be.” (“You have to dress for the job you want, not the job you have, and you have to start doing the work you want to be doing.” - Austin Kleon)
  • “If more information was the answer, then we’d all be billionaires with perfect abs.” - Derek Sivers
  • “Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.” - Seth Godin
  • “Do good things and talk about it.”
  • “Take the risks and you’ll get the payoffs. Learn from your mistakes until you succeed. It’s that simple.” - Bobby Flay
  • “Almost no one is evil. Almost everything is broken.”
  • “My role in life is not to be on top of things but to get to the bottom of things.”
  • “Strong convictions, loosely held.”
  • “You’re either building your dreams, or helping someone else build theirs.”
  • “I don’t want to be like everybody else! Everybody else hates what they do, complains about money, and prays for weekends.” - Peter Voogd
  • “You get paid for bringing value to the marketplace, and if you’re not very valuable you don’t make much money.” - Jim Rohn


  • It’s much smarter to learn from someone one step ahead of you than from an expert.
  • Not working out is silly. An hour at the gym nets you more than an hour of productivity throughout the rest of your day.
  • Refined carbs and vegetable oils are the devil.

Contact me


Twitter: @jakobgreenfeld